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Vehicle Wraps: Cost Effective Advertising

Have you ever wondered how much it would cost to advertise your business on the side of your car? The first thing that comes to mind is that it’s extremely cheap because you are just throwing a sticker on the side of your car, or its entirely too expensive because you are going to have to paint at least the sides of your car.

The truth is neither of these choices are going to give you the best bang for your buck. Re-painting the side of a vehicle could cost thousands of dollars and just slapping a sticker on there could look cheap and not represent your business in the best possible light.

This is where vehicle wrapping becomes a real possibility for businesses to brand their name in an extremely cost effective way. According to this chart vehicle wrapping is by far the most cost effective method of advertising per 1,000 impressions.

Vehicle Wrap Comparative Marketing Costs

As you can see in the chart, vehicle wrapping is the least expensive way to advertise your business if you have just one or two cars a fleet of cars. Vehicle wrapping is just $.70 per 1,000 impressions, the next most cost effective form of advertising is billboard at $3.00 per 1,000 impressions, and it could potentially range up to $19.20 per 1,000 impressions for newspaper ads.

This is one of the newest and most cost effective ways for any business to advertise in a different and exciting way. Whether you have only one company vehicle or an entire fleet of cars or vans, vehicle wrapping is eye catching and has the potential of making a lot of great impressions at a very affordable cost. Call us today for more information about vehicle wraps and read our “Cast vs Calendar Vinyl” blog for more information about the different types of wraps.